Portrait Digital Signage Content: A Practical Design Guide

What this page covers

• A practical workflow for portrait digital signage artwork.
• Vertical composition and readable layouts.
• Motion choices and on-device campaign approval.

Portrait Digital Signage Content: A Practical Design Guide

Portrait Digital Signage Content: A Practical Design Guide outlines a workflow for preparing vertical signage artwork. The workflow includes canvas planning, rotation checks, readable layouts, motion decisions, and on-device campaign approval.

• The guide covers vertical signage artwork.
• The guide includes canvas and rotation checks.
• The guide addresses readable layouts.
• The guide discusses appropriate motion.
• The guide includes on-device campaign approval.

Article Content

Portrait digital signage content should begin with the viewing situation rather than a resized social post. The design process focuses on the passerby's message, a vertical composition, and approval on the installed display.

• A horizontal promotion can appear balanced on a laptop.
• A tall floor-standing display can make a headline appear tiny.
• A different screen shape can crop the product artwork.
• A call to action can disappear near the edge of the display.
• Portrait digital signage content should be designed around the viewing situation.
• The workflow includes deciding what a passerby needs to understand.
• The workflow includes building a vertical composition around the message.
• The workflow includes approving artwork on the installed display.

Facts Index

Who Is This For

• People creating portrait digital signage content can use this practical design guide.
• Designers adapting promotional artwork for tall, floor-standing displays can use this workflow.

Frequently Asked Questions

Portrait Digital Signage Content: A Practical Design Guide is a practical workflow for creating vertical signage artwork and approving it on an installed display.

Portrait Digital Signage Content: A Practical Design Guide covers canvas planning, rotation checks, readable layouts, motion choices, and campaign approval.

Portrait digital signage content should consider the viewing situation because artwork designed for another shape can make headlines tiny, crop products, or place calls to action near the edge.

KEINONE authored Portrait Digital Signage Content: A Practical Design Guide.